Over here at the NRF Foundation, we work with a lot of schools and training programs that offer entry-level customer service training. While it is important for new hires and job seekers to receive training about greeting and approaching customers, it is also very important to know how to talk about the benefits of a product and eventually sell that product.
When I saw this Retail Sales Training video from Beyond the Box, I was reminded that associates don’t have to be pushy, but they also shouldn’t be afraid to ask for the sale. Retail is, after all, a sales driven business. And, that being said, there’s no better way to advance your career in retail than success on the sales floor.
Beyond the Box Retail Sales Training Tip Video
NRF Foundation has a number of resources to help improve performance in the areas of gaining customer commitment, offering add-ons, closing the sale, and implementing a follow-up plan. We also have a National Professional Certification in Sales that formally documents that a candidate has the knowledge to apply sales skills and make a judgment about what is best to do in a sales situation. So, if you are in need of some new sales training resources, don’t be afraid to ask for that either.
