Tag Archives: Marketing & Brand Management

Jul21

Authors of “BrainBranding” share advice on branding yourself and your career

By Angela Elder, Sr. Director of Career Development Programs, NRF Foundation | Published: July 21, 2011
1 Comment | Posted in NRF Foundation News, Retailers

The latest Retail Careers-NRF STORES joint interview features Ken Banks, CEO, KAB Marketing, and Robyn Winters, President, Stand Up, Stand Out! International. This dynamic duo are the authors of BrainBranding — Activate the Brain, Stimulate Your Brand, and share their thoughts on marketing and branding yourself, and marketing and branding as a career path. Tell [...]

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Jan11

You Have 1,000 Twitter Followers! Now What?

By Tatsiana Yafremava, Student Blogger, Fashion Institute of Technology | Published: January 11, 2011
Be the first to comment | Posted in NRF Foundation News

There seems to be a fair deal of talking about precision retailing and boosting social media profiles to better engage with consumers and ultimately deliver what they want, when they want it and at the price they are willing to pay for it. In relation to this topic, “The Crowdsourcing Game Changer: Merchant Instinct vs. [...]

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Feb09

U of A Student Dreams of Becoming CEO of Fashion and Design Magazine and Moving to NYC

By Stephanie_Olinski | Published: February 9, 2010
Be the first to comment | Posted in Colleges & Universities, NRF Foundation News, Retail News, Students

Continuing with NRF Foundation’s Collegiate Blogging series about the BIG Show, Stephanie Olinski, a sophomore at the University of Arizona, shares her experience at the convention and in New York City! Name: Stephanie Olinski College/University: University of Arizona Graduation Year: 2012 Degree: B.S. in Retail and Consumer Sciences, General Business Minor Why did you attend NRF’s [...]

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Jan11

Bringing Back the Buy

By Jena Glick, Student Blogger, LIM College | Published: January 11, 2010
Be the first to comment | Posted in Colleges & Universities, Educators, NRF Foundation News, Retail News, Retailers, Students

I am a retailer’s worst nightmare. I am a college student who does not have any household bills to pay, does not have children to support, does not have any regular monthly expenses. Period. I have a job, which means I have the money for the frivolous spending that my age group is so well [...]

Posted in: Colleges & Universities | Educators | NRF Foundation News | Retail News | Retailers | Students Also tagged , , , , |
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Feb10

Question of the Week–spring marketing campaigns

By Angela Elder, Sr. Director of Career Development Programs, NRF Foundation | Published: February 10, 2009
1 Comment | Posted in Educators, Jobseekers, Retail News, Retailers, Students

JCPenney has recently announced its spring 2009 advertising and marketing campaign. What will be the focus of the midtier retailer? Environmentally-friendly Home Furnishings Trendy Fashion Lines at Affordable Prices New Luxury Brands Baby and Maternity Products Visit the NRF Foundation’s Learning Activities webpage, submit your answer, and view the results!

Posted in: Educators | Jobseekers | Retail News | Retailers | Students Also tagged |
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