This inspirational video about “Johnny the Bagger” has appeared in a lot of places, but I first saw it over on NRF’s BIG Blog, as part of the NRFtech conference coverage. I bet I’ve watched it 10 times now. Yes, it is an inspirational story about great service and creating customer loyalty. But, it is also a story about making a difference.
If you think one sales associate can’t make a difference, take five minutes and watch:
A few lines that really stuck with me:
“Everyone’s having a lot of fun creating memories… A wonderful spirit of service spread throughout the store.”
At the end of the video, a question is asked: “Will you be a Johnny today?”
I’d also like to know: Have you ever encountered a Johnny? Share with us your “Johnny the Bagger” story.
3 Comments
Johnny’s story is very inspirational in this age of technology and virtual connections one person has figured out how to really reach out and touch someone. Just goes to show you that people still want real live interactions and what a difference it can make. We need more Johnny’s in the world today!
Sometimes the most simple and hear filled moments in life are the ones that make a difference and we as retailers need to understand that our customers want to feel special. We need to get out of our shells, take a few minutes and think of Johnny. Thank you for touching my heart!
It is very easy to forget as we interact with our customers, that they aren’t just a number-a headcount-a pocketbook. They are people. This was inspirational, because it didn’t focus on what we could gain by doing “xyz”, but on what value Johnny, and all of us can do to bring a smile to someone else. When we give with no thought of gain, the richest opportunities present themselves. We always tell our vendors at Vendors’ Flea Market, to focus on the people who come to their booth as a person, and to share their knowledge and enthusiasm with them.:)